Portland State University Rec Center Intramurals Marketing & Promotion
Email | Later | Instagram | Canva | Hootsuite | Videography | Photography
As the Intramurals Marketing Coordinator, I focused on creating inclusive and eye-catching graphics for social media, digital, and print, incorporating photography and video to connect with audiences in meaningful ways.
From seasonal campaigns to event branding, every project was designed to enhance the guest experience and keep the content fresh and engaging.
Even with tight deadlines, I prioritized delivering thoughtful, high-quality designs that left a lasting impact.
My Three Little Birds
Facebook | Instagram | Canva | Consigner Access | Tik Tok
My Three Little Birds is part of a trio of stores, including Alair, a gift shop, and Dylan, a men’s clothing store, all owned by the same entrepreneur.
By creating graphics, product photos, and TikToks, I help bring the brand’s vision to life. I also design some original products.
At My Three Little Birds LLC, a children’s resale and gift store, I focus on crafting engaging content that boosts social media engagement and drives in-store and online traffic. Collaborating closely with the owner and buyers ensures the visuals align with each store’s unique identity.
I review analytics regularly to refine strategies and improve the consigner experience, especially during the transition to online appointments.
Alair Gift Shop
Facebook | Instagram | Canva | Shopify | Tik Tok | Pinterest | Google Ads
As the Graphic Designer and Social Media Manager for Alair, a neighborhood gift shop specializing in unique, small-batch, and locally made gifts, I create visuals and content that resonate with the shop’s cheerful and kind brand identity.
Each visual is crafted with a solutions-oriented approach, emphasizing impactful, inclusive visuals that enhance the customer experience and reflect Alair’s emphasis on humor and community connection.
My work drives both in-store and online traffic, contributing to an Instagram reach increase of 158% and a 23% rise in engagement within my initial eight weeks.
Dylan Clothing
Facebook | Instagram | Canva | Tik Tok | Shopify
Dylan, the sister store to Alair, sells men’s, women’s and kids clothing, often sourced by local designers. My focus here is creating fun, eye-catching content that boosts engagement, highlights new products, and drives in-store and online sales.
From designing product graphics and capturing photos to assembling a monthly newsletter, every piece is crafted to keep customers informed and excited about what’s new.
Exclusive in-house prints add a unique touch to the shop’s offerings, providing customers with something special they can’t find anywhere else.
