I worked for PSU Intramurals for two years, creating engaging content for social media, digital, and print platforms using photography and video to boost interaction and participation. Highlights included managing seasonal campaigns, branding on-site events, and organizing tournaments that increased program visibility. I also led targeted outreach efforts, like a MarioKart competition, with strategic engagement planning and post-event analysis to improve future campaigns. Additionally, I produced a monthly newsletter to maintain brand consistency and connect with the campus community.